What are POS displays?
POS displays, also known as sales displays, are specially developed displays that are used at the point of sale (POS) to present products or services and promote sales. products or services and to promote sales. These displays are an essential part of sales promotion and play a crucial role in attracting customers' attention to certain products or offers. attention of customers to certain products or offers. Whether simple stands or complex display systems - the variety of POS displays is enormous and offers the right solution for every brand and product. brand and every product. Thanks to their strategic placement and appealing design, POS displays can have a positive influence on consumers' purchasing decisions and thus increase sales. and thus increase sales.
Secondary placements in retail
Secondary placements in retail are an effective method of increasing the visibility and sales of products. This involves placing products or displays are placed in additional locations in the sales area, such as at checkouts, on shelves or at other strategic points. These additional placements draw the attention of customers customers' attention to specific products or offers and can therefore significantly increase sales. Secondary placements are particularly effective in encouraging impulse purchases and brand presence in the store. Through the clever use of secondary placements, retailers and brands can optimize their sales strategies and maximize the success of their POS campaigns. maximize the success of their POS campaigns.
Individualization or standardization?
The decision between individualization and standardization of POS displays depends on the specific needs and goals of a company. Customized POS displays offer the opportunity to present the brand and products in a unique way and respond specifically to customer needs. These customized solutions can strengthen brand identity and promote greater customer loyalty. On the other hand, standardized POS displays are often more cost-efficient and faster to produce and distribute. to produce and distribute. They offer a proven solution that can be easily adapted to different retail environments. An experienced display manufacturer can help companies find the right balance between customization and standardization to maximize both efficiency and brand impact.
Production and dispatch of POS displays
The production of POS displays is a complex process that ranges from design and production to shipping. As an experienced display manufacturer, we offer comprehensive services that cover all aspects of production. From the initial idea to the selection of materials and precise production - every step is carefully planned and executed to ensure the highest quality and functionality. The finished POS displays can be shipped according to customer requirements, either as flat packs for easy self-assembly or as fully assembled and erected displays that can be placed directly at the point of sale. This flexibility in This flexibility in shipping ensures that the displays arrive at their destination on time and in perfect condition.
The impulse purchase can be planned
Spontaneous purchases are an essential part of the sales process and can be encouraged by targeted measures. A well-designed POS display can draw customers' attention to certain products and thus trigger impulse purchases. Through the strategic placement of displays in highly frequented areas of the points of sale, such as at checkouts or near popular products, brands and retailers can plan and promote impulse purchases in a targeted manner. An experienced display manufacturer can help to develop POS displays that are not only visually appealing, but also have a positive influence on customers' purchasing decisions. In this way, impulse buying becomes a a plannable and successful part of the sales strategy.
Seasonal POS displays and cardboard displays
Seasonal POS displays are specially designed for certain seasons or holidays and offer an excellent opportunity to draw customers' attention to seasonal products or offers.
customers' attention to seasonal products or offers. Whether Christmas, Easter, summer or winter sales - seasonal displays can significantly increase sales figures at these important times.
significantly during these key periods. As an experienced display manufacturer, we can develop customized seasonal POS displays for you that optimally present the company's brand and products and appeal to customers.
and appeal to customers. Through creative and thematically appropriate designs, seasonal POS displays can increase consumers' willingness to buy and maximize the success of
maximize the success of seasonal sales promotions.
Cardboard displays - sustainable and versatile solutions for your point of sale (POS)
Cardboard stands and cardboard displays are ideal advertising and sales displays for effectively showcasing products. Thanks to their high flexibility the displays made of robust corrugated cardboard are suitable for pallet, shelf, counter and floor displays and can be designed with or without a top sign and dispenser. The environmentally friendly displays are fully recyclable and fit perfectly into modern, sustainable marketing strategies.
Our many years of expertise in the design of sales areas and product presentation enable companies to position their products in the best possible way and significantly increase sales promotion at the POS. Cardboard displays can be customized and help to positively influence the customer experience and support the purchase decision directly at the point of sale. and support the purchase decision directly at the point of sale.
Customized cardboard displays for your success
As an experienced partner in the field of shopfitting and POS display design, we develop customized solutions that are precisely tailored to your requirements and your brand identity. your brand identity. Our cardboard displays offer a wide variety of designs and are not only visually eye-catching, but also practical and stable - ideal for any sales area. any sales area. From small counter displays to large-scale floor displays, we will find the right solution for you to present your products attractively and strengthen brand awareness. strengthen brand awareness.
With our customized cardboard displays, you can give your sales promotion a sustainable and creative boost that draws customers' attention to your products. attention to your products. Convince yourself of the effect of our environmentally friendly cardboard POS displays and increase your sales figures at the POS in the long term.
